Content Writing, Editing and Optimising
Content Editing and Writing
Businesses and other organisations often already have content that has been written for other advertising media and could be edited for use as content for their website. If however, you don't have suitable copy, I would be happy to write and optimise it for you.
As with my web design service, I consider the best way to write and edit content is together, with you, the client via a series of appointments. This saves the need for appointments to discuss and collate copy for final editing
As an experienced web publisher, the content I write is naturally readable and of a good modern grammatical standard. I research synonyms to the specialist terms that will be used by lay-people and carefully include these where appropriate, but I take care not to compromise the readability.
Search Engine Optimisation (SEO)
Well written title tags, meta descriptions, keyword rich content, correctly coded headings, URLs, links, anchor text, menus, and image alt tags, plus an accessible and semantic structure of your site, are all beneficial to successful search engine indexing and results placement. Of course, all the above attributes feature in my web design and search engine optimisation services.
I will not use black hat, nor spamming techniques that could temporarily "fool" the search engines into placing your site higher up the results pages. Such techniques only work for the short term until the search engines demerit or ban your site from their indexes all together! I will write properly optimised content that reads naturally to visitors, and will result in better long term indexing. No key word stuffing, hidden text, nor other bad practices will be used.
If you already have well written promotional content, this could well be optimised for the world wide web. When people use search engines, such as Google, to search for information they require, they type in search words and phrases, and the sites with the best indexing, weighting and ranking, appear highest in the organic results for the terms used. This is why content, that maybe perfectly good for printed media, will often benefit from optimising to include mindful placement of the actual keywords people will use when searching, but whilst retaining natural readability and meaning.
XML Site Map
An XML site map is a document file that helps Google, Yahoo and other search engines to index larger sites that have lots of pages. If Required, I would be happy to create and include one to your site and write a .HTACESS file to direct the search engine robots to it. I can also register your site with Google's webmaster tools service and submit the site map directly.
Pricing/ Costs
I am happy to discuss requirements and The sites I design feature minimal use of javascript, PHP or ASP, but often feature carefully implemented flash displays. The sites I design feature minimal use of javascript, PHP or ASP, but often feature carefully implemented flash displays. The sites I design feature minimal use of javascript, PHP or ASP, but often feature carefully implemented flash displays. The sites I design feature minimal use of javascript, PHP or ASP, but often feature carefully implemented flash displays. The sites I design feature minimal use of javascript, PHP or ASP, but often feature carefully implemented flash displays. The sites I design feature minimal use of javascript, PHP or ASP, but often feature carefully implemented flash displays. quote for bespoke applications.
On-site consultation
My call out charge is £40 to £70 (depending on your location) and includes up to one and a half hours of my time; after that I charge £10 for each subsequent half hour of the same appointment.
No VAT to pay
Because I work from home, I have low overheads, and do not need to be VAT registered.
Payment - appointment basis
I collect payment in cash on conclusion of each appointment and forward a receipted invoice by email on my return. Other forms of payment, such as BACS, or cheque, are available by arrangement.
Commissioned work
For work that I complete at home and commissioned at a prior consultation appointment, I require 50% of the total price in advance; the balance is due on completion.
Where?
I am based in Irlam and cover areas of Greater Manchester and Cheshire including Cadishead, Eccles, Worsley, Monton, Swinton, Pendlebury, Salford, Trafford, Urmston, Stretford, Sale, Altrincham, Hale, Bowden, Lymm, Warrington and districts.
However, web design services including updating of existing sites, search engine optimisation, content writing, graphic design, image preparation, and flash animations can be done remotely to any part of the world via internet correspondence.
